a note to manufacturers: not everyone likes rosemary so stop putting it in everything.

rosemary

WHY WHY WHY.

apropos of nothing (mental note: learn how to spell “apropos” so google can stop correcting you. also learn: synagogue, initiative, occasional. oh and aesthetic, which, hello, practically impossible.) — ANYWAY, apropos of nothing, i’m going to rant about rosemary, which, in my book, is long overdue.

first of all, if you have an intense love of rosemary, i strongly suggest you stop reading right now. just click the X and close out of this page. then run to your local produce department. once you get there, grab armloads of rosemary. throw it up in the air like you just don’t care. squeeze it between your fingers so the rosemary oil gets on your skin and then smell your fingers. that way holly and i can easily identify you. you, with the smell. sniffing your fingers in the supermarket. you ought to be ashamed of yourself.

so yeah, go ahead and buy all the rosemary in the world, we don’t even care. wanna know why? IT’S IN EVERYTHING ANYWAY. we can’t get away from it.

let me tell you a story. the story goes like this:

in my continuing effort to eat less grains in order to keep my blood-sugar steady, which therefore prevents me from getting hangry (i.e. so hungry you’re actually angry) while simultaneously helping me ward off type 2 diabetes, an affliction of the jews (the hiatal hernia i actually already have – OY. mental note: learn how to spell “hiatal” ), not to be confused with the bread of afflictionHEY OH! passover joke! (passover starts soon, biznatches! overeat pizza now so you don’t miss it. wait don’t. wait…nothing. forget i even said that.)

…so yes, in my continuing efforts to limit grains (SERIOUSLY I DON’T EVEN EAT PIZZA THAT OFTEN SHUT UP), i often purchase mary’s gone crackers, which, despite their odd name, are actually pretty good. they’re gluten-free and made of a variety of seeds, which, i don’t actually understand? regardless, they’re actually quite delicious. i usually buy the “original” crackers. they have served me well despite the fact that i continue to be confused about how they’re made.

at some point over the past two years, i decided to, you know, spice things up and picked up a box of the “herb” variety. BIG MISTAKE. listing “herbs” on an organic product (these crackers are organic like everything else we eat–yes, as i said years ago, we have truly become one of those households with nothing to eat, where you have to make everything. like a hippie. or a colonial person.) is not only vague but it’s also dangerous for those of us that don’t like rosemary. i feel like if an organic food lists “herbs” in its ingredient list, it probably contains enough rosemary to kill or at least choke a small to medium-sized mammal. oh and forget about salad bars. (YEAH WHOLE FOODS, I’M LOOKIN AT YOU. PEOPLE THAT DON’T LIKE ROSEMARY EXIST.) i’ll get to that in a minute.

anyway, as you can probably guess, the predominant flavor in these crackers was rosemary. it was like munching on a pine tree. ON A PINE. TREE. mary, (as in: of Mary’s Gone Crackers) would it be so hard to list ROSEMARY as an ingredient in your herb crackers? WOULD IT BE. SO HARD. no! i don’t think it would be!

i was recently reminded of this debacle yesterday when i delightedly opened a box of mary’s gone ALL NEW super seed crackers. which, hello, i was totally excited for! i mean, pumpkin seeds AND sunflower seeds AND poppy seeds in ADDITION to all the OTHER SEEDS. it was too much.

i bit into a cracker and at first i thought: oh my gosh. it’s almost like: an everything bagel! but then: NO. no no no NO. the familiar and unwelcome flavor of rosemary–of pine and soil itself–bloomed in my mouth. i shook the crackers at the sky. WHYYYYYYY. i shouted. WHYYYYYY.

no, i didn’t do that. who even shakes anything at the sky anymore? only people in biblical movies. i’d be more likely to throw the damn box across the room but i didn’t want to clean it up. anyway, it made me want to rant. so here i am.

why my intense dislike for rosemary? (oh hooo, this is going to get me in major trouble with some of you but whatever. it was bound to come out sooner or later.) first of all, if you break it up and toss it in things before you cook them–say, red-skinned potatoes, for example–it dries out and becomes these pokey little needles that can not only stab you in the throat, but choke you if they flip sideways in your esophagus! (go figure, i can spell esophagus.)

this very thing happened to me years ago. luckily, i was able to push the offending needle or needles down with a gulp of water or a slice of bread but it was touch and go there for a minute. it was touch and go. and it probably irritated my hiatal hernia.

and yes, if i wanted to gnaw on a pine needle, i’d gnaw on a pine needle. if i wanted to taste the earth’s rich, bountiful soil, i’d just eat a handful of rich bountiful soil.

and now for the kicker: THE WHOLE FOODS SALAD BAR. guys. c’mon. is it necessary to put rosemary in every single dish?? IS IT? i’ll tell you what: it’s not. because i don’t do it at home. this is the universe telling me to avoid the whole foods salad bar. it’s too damn expensive anyway. i already had words with the sushi guy. i should forget their prepared foods altogether.

so. in closing, does rosemary have its place? yes. but in small doses. (and YES, it can be good in a roasted chicken dish, so please don’t mention roasted chicken to me. i already know.)

if you are a manufacturer of something PLEASE list it on your ingredient list as not all of us want to eat pine sol. and chop the damn stuff up dammit! you want a lawsuit or something?? i should not have to review a heimlich maneuver chart before i eat your food.

heimlich maneuver

“help…i have rosemary…stuck…in my throat.” “i gotcha, buddy. i gotcha.”

next up:  my recent-ish 30-minute flight from pittsburgh to baltimore, also known as I Took Too Much Xanax & Held a (Kind) Stranger’s Hand. until then, please don’t choke on rosemary. or at least avoid it if you’re with me because you know my ass isn’t gonna know how the hell to save you and before i can do anything, i’ll have to google “heimlich maneuver” and you know i’ll spell it wrong.

One response to “a note to manufacturers: not everyone likes rosemary so stop putting it in everything.

  1. Doug makes a really good drink that I need to write about at some point with bourbon (he uses whiskey), fresh-squeezed lemon juice, maple syrup, AND ROSEMARY. But the great thing about the rosemary is that you put it in the cocktail shaker and it gets bruised/muddled during the shaking process so you just get a hint of flavor — but then the rosemary is strained out when the drinks are poured. Thus you get a drink that’s very slightly rosemary infused without actually having to deal with consuming the rosemary sprigs … genius!

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